Greenfield, a photographer whose debut documentary “Thin” premiered at Sundance in 2006, met Jackie Siegel at a photo shoot for fashion designer Donatella Versace.
The documentary starts out like a twist on “Lifestyles of the Rich and Famous,” revealing the splendor of the 26,000-square-foot home the Siegels occupied and the gaudy grandeur of the palace they were building that would be nearly four times bigger.
Greenfield examines the family business, including its crown jewel, a new time-share tower in Las Vegas, and traces the self-made couple’s humble origins before rising to wealth.
Jackie is unable to rein herself in on a colossal Wal-Mart spending spree, while David balls out the family for leaving all the lights on and threatens to let the power company cut off their electricity.
David Siegel proudly proclaims that his reason for building his immense house is simply “because I can,” while Jackie Siegel is shown dutifully trying to cut back on expenses by flying commercial and renting her own car, then learning to her surprise at the Hertz leasing counter that the vehicle doesn’t come with a driver.